The oft-quoted Dr John Kotter says up to 70% of change management programmes don't meet their stated objectives. Somewhat controversially, Change Logic executive head Bruce Turvey says this is not because companies fail to implement a change management programme, but rather because all too often, the project is simply just not set up to succeed.
Turvey explains: "There's no 10-step plan that you can follow to manage change in today's highly complex environments. It's vital to partner with the client to co-create a solution within their unique context. The client needs to co-own the change process and regard it as a business transformation."
He is a proponent of an agile approach to change management. One that favours outcomes and relationships over templates and tools. "The emphasis must always be on the business result, regardless of how you get there."